Elderly caretech platform Birdie gets $11.5M Series A led by Index



SaaS-maker Birdie has closed an $11.5 million Series A round of funding led by Index Ventures. Existing investor Kamet Ventures also participated.

The UK-based caretech startup has raised a total of $22.9M since being founded back in 2017 (a 2018 raise that was called a Series A at the time is now being classed as a seed expansion). It’s focused on building tools for social care providers to drive efficiencies in a chronically under resourced sector.

Birdie isn’t a care provider itself (so it’s not a direct competitor to a startup like Lifted); rather it aims to support care providers with a suite of digital tools intended to reduce admin costs and makes it easier to manage the care being provided to individuals — doing away with the need for paper-based records, and enabling real-time visibility such as via carer check-ins and medication-related notifications.

The wider mission is for the platform to support care providers to offer more co-ordinated, personalized and — the hope is — preventative care so that older adults can be supported to live for longer in their own homes.

“Technology can completely transform the way we look after the elderly and help them to age at home much longer, healthier and happier,” says CEO and co-founder Max Parmentier, explaining the founding premise. “We position ourselves as a solution to uniquely offer a full support for the elderly to age at home… So we started off with the people closest to the elderly and caring for (Read more...)