Category: fertility

Fertility tracking app Flo closes $50M Series B



Flo, a fertility focused period-tracking app, has closed a $50 million Series B funding round which it says values the company at $800M — underlining how much value investors are now attaching to women’s health tech.

The 2016-founded startup raised a $1M seed in its first year and has gone on to raise a total of $65M. The latest B funding round is co-led by VNV Global and Target Global.

Flo’s user-base has grown to around 200M globally — a proportion of whom pay it a subscription to access exclusive content, in addition to the core period tracking features.

The app uses machine learning to offer users “curated” cycle tracking and predictions, personalized health insights, and real-time health alerts — based on tracked symptoms, with data fed in by its sizeable user base. So while it started out as a period tracker Flo now touts its app as a proactive, preventative healthcare tool for women —  connecting them to “science-backed content, expert-led courses and accurate cycle predictions”.

But that’s also a measure of increased competition for women-centric utilities like period tracking — with Apple, for example, (finally) adding cycle tracking in the Health app that’s native to iOS back in 2019. So femtech startups like Flo have to do a lot more than provide basic utility to win women these days.

Flo appears to be getting something right with its current content and marketing mix: Over the past 12 months it says its active subscriber base has increased 4x (Read more...)

Founder Q&A with Nader AlSalim, Founder & CEO at Gaia


This post is by Kate McGinn from Seedcamp


Nader AlSalim went through four failed IVF attempts at three clinics in two countries with a price tag of £50,000 before he and his wife got pregnant. Just like millions of people each year, his path was expensive, emotionally taxing, and lonely. Nader saw a problem and sought to find a solution —he exited a 14-year career in investment banking and started Gaia, a London-based startup combining reproductive health data and financial technology to make fertility care accessible to everyone. 

“This is not a woman’s issue. This is a family issue.”

— Nader AlSalim, Founder & CEO, Gaia

Nader AlSalim (Founder & CEO), Ines Cheaib (COO), and the rest of the Gaia Team.

Nader has very clear ambitions. He’s not building another femtech business. “This is not a woman’s issue, it is insane that people think that.” he points out. “This is a wider family issue underpinned by many socio-economic factors and delayed parenthood. And what Gaia is doing is making sure that more people have awareness and financial access to building families.” We are thrilled to back Nader and the entire Gaia team in their $3million seed round alongside Kindred Capital and US-based Clocktower Ventures. To learn more about Nader’s background and thoughts on why fertility care has been overlooked, we recently sat down to ask him a few questions.

What is Gaia all about?

Gaia is about solving access to fertility care. We divide access into two core pillars: information and financial. Our starting position is that (Read more...)