Category: data media

The Evolution of Media: Visualizing a Data-Driven Future


This post is by Jeff Desjardins from Visual Capitalist


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The Evolution of Media: Visualizing a Data-Driven Future

In today’s highly-connected and instantaneous world, we have access to a massive amount of information at our fingertips.

Historically, however, this hasn’t always been the case.

Time travel back just 20 years ago to 2002, and you’d notice the vast majority of people were still waiting on the daily paper or the evening news to help fill the information void.

In fact, for most of 2002, Google was trailing in search engine market share behind Yahoo! and MSN. Meanwhile, early social media incarnations (MySpace, Friendster, etc.) were just starting to come online, and all of Facebook, YouTube, Twitter, and the iPhone did not yet exist.

The Waves of Media So Far

Every so often, the dominant form of communication is upended by new technological developments and changing societal preferences.

These transitions seem to be happening faster over time, aligning with the accelerated progress of technology.

  • Proto-Media (50,000+ years)
    Humans could only spread their message through human activity. Speech, oral tradition, and manually written text were most common mediums to pass on a message.
  • Analog and Early Digital Media (1430-2004)
    The invention of the printing press, and later the radio, television, and computer unlock powerful forms of one-way and cheap communication to the masses.
  • Connected Media (2004-current)
    The birth of Web 2.0 and social media enables participation and content creation for everyone. One tweet, blog post, (Read more...)

5 Megatrends Fueling the Rise of Data Storytelling


This post is by Nick Routley from Visual Capitalist


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Infographic explaining the Rise of Data Storytelling

Infographic: The Rise of Data Storytelling

Humanity is creating more data than ever before, and more of that data is publicly accessible.

While “data is the new oil” has almost become a cliché, the impact that data abundance is having on the world is undeniable. All of the world’s most valuable companies are heavily reliant on data for their continued success. Even oil giant Saudi Aramco, the world’s most valuable company, runs a 6,000 m² data center, and is partnering with Google Cloud.

In a world where nearly everything is quantified, communicating insights from that data becomes a massive opportunity. This is where data storytelling comes in. In simple terms, it’s the difference between simply making a chart, and actually explaining what it means, why it’s important, and how it fits into the broader context. This style of data-driven communication is cropping up everywhere, from newsrooms to corporate communications.

Here, we examine five megatrends fueling the rise of data storytelling.

① Information Overload

It’s estimated that between 2015 and 2025, the world will see a 16-fold increase in data.

  • The bad news: The rising tide of information is growing faster than our ability to harness it
  • The good news: This growing universe of data holds the promise of more insight, if properly utilized

Thankfully, data storytelling is an emerging field that thrives on information abundance.

(Read more...)