Mapped: Beer Consumption in the U.S.


This post is by Omri Wallach from Visual Capitalist


Mapped: Beer Consumption in the U.S.

Beer consumption spans almost the entire world, and is a staple in much of the United States.

When stacked up next to other alcoholic beverages, beer is America’s preferred drink of choice, closely followed by wine and spirits. In fact, it is the fifth most-consumed drink overall in the country, behind coffee, water, soft drinks and tea.

At the end of 2021, beer in the U.S. was a $94.1 billion industry. Alongside massive multinational conglomerations, it is also driven by over 9,000 breweries of different types.

This visualization, created by Victor Dépré of Hypntic Data, maps the consumption of beer by gallons per capita across the U.S. using data from Top Agency and The Beer Institute.

What is Beer?

Beer is produced from the fermentation of combined water, malt, and yeast. It was first produced 12,000 years ago with the emergence of grain agriculture.

Today, beer is made from several different malted grains: wheat, corn, rice, oats, and most commonly, barley. Hops, a type of flower, are added for flavor, balancing out the malt’s sweetness with a bitter taste while also preserving the beer’s freshness and giving a good amount of foam.

American Beer Consumption By State

So which states drank the most beer, and what was their preferred brand?

The annual consumption stats come from the Beer Institute’s Brewer’s Almanac report, while the preferred beer of choice was compiled by Data Agency’s 2021 Beer Rankings report, which is based on (Read more...)