Amazon debuts ‘Rufus,’ an AI shopping assistant in its mobile app


This post is by Sarah Perez from TechCrunch


Amazon announced today the launch of an AI-powered shopping assistant it’s calling Rufus that’s been trained on the e-commerce giant’s product catalog as well as information from around the web. The company says the new tool will launch to a subset of U.S. customers in beta, starting today, before expanding to more users in the […] © 2024 TechCrunch. All rights reserved. For personal use only.