How FYPM used Instagram Stories and thirst traps to raise $275K

This post is by Amanda Silberling from TechCrunch

Lindsey Lee Lurgin took an unconventional route to becoming a founder, so it’s only fitting that her fundraising strategies are just as unique. Her company Fuck You Pay Me (FYPM), which is like a Glassdoor for influencers, raised a $275K seed extension solely via Instagram stories, with no pitch deck. “If you think of what […] © 2023 TechCrunch. All rights reserved. For personal use only.