How long is “never”?


This post is by Seth Godin from Seth's Blog


It changes. It changes as we age, and it changes depending on the situation.

A second-grader might think that a boring class is never going to end.

A bad cold might feel endless, unless we have the perspective of someone who has experienced a chronic problem.

Some things actually deserve “never.” But most of what we’re worried about probably would be better categorized as “eventually.”