It’s not the last mile


This post is by Seth Godin from Seth's Blog


It’s the first mile.

Big tech likes to talk about the last mile problem–how to get a wire, a system or a concept from where the nodes are easy to plant to where people actually are. As if the hard part is what they’ve already done, and now it’s just the last little bit…

None of it matters if the people aren’t connected. So perhaps we ought to call it the first mile instead.

For the last year or so, volunteers around the world have been building The Carbon Almanac. It has become a bestseller in each country it has appeared (including the US, UK, the Netherlands, Italy and now in Chinese) and there’s a wide range of free material to go with it.

Will you join our community to help with our new cities project? We have room for you, but will probably have to close registration soon.

The details are right here. Thank you.