Which U.S. Generation Wields the Most Economic Power?
The Generational Power Index
Introducing our new index, which ranks U.S. generations on their economic, political, and cultural influence.
Introducing our new index, which ranks U.S. generations on their economic, political, and cultural influence.
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Which U.S. Generation Wields the Most Economic Power?
In our inaugural Generational Power Index (GPI) 2021, we’ve ranked generations on how much power and influence they hold in American society.
And when it comes to money and economic power, our research has concluded that Baby Boomers, those between the ages of 57-75, have more influence than Millennials, Gen X, and Gen Z combined.
| Generation | Economic Power Share |
|---|---|
| Baby Boomers | 43.4% |
| Gen X | 26.1% |
| Silent | 17.6% |
| Millennials | 9.7% |
| Gen Z | 3.3% |
These findings may seem intuitive, but what exactly contributes to economic power? To find out, let’s take a closer look at the GPI’s underlying variables.
The Building Blocks of Economic Power
Our starting point was to define the age ranges of each generation:
| Generation | Age range (years) | Birth year range |
|---|---|---|
| The Silent Generation | 76 and over | 1928-1945 |
| Baby Boomers | 57-75 | 1946-1964 |
| Gen X | 41-56 | 1965-1980 |
| (Read more...) |